On the first World Cleanup Day in October 2018, I helped collect used syringes and empty bottles from a park next to a kindergarten in Ukraine’s industrial city of Dnipro. That year in 140 countries around the world, 15 million people – including several presidents and prime ministers – decided to do something for the good of our planet. It is all too easy to merely talk about a cleaner environment and climate change, but if you want to accomplish something, you often have to get up and do it yourself.
Global warming is picking up speed and the heaps of rubbish around us are only growing. The responsibility to take more dynamic action to prevent and solve the problems of our time falls upon us. When a feeling of helplessness arises, then it is sometimes best to do the little things you can see and are able to achieve. If every one of us around the world does our own little part, then things can only get better.
Only once we have saved our planet will there be a point in discussing the future of digital technologies and artificial intelligence, as well as the societal changes they will bring about. There is no point in focusing on developing technology when our planet is turning uninhabitable.
Therefore, the paper version of this book has been printed in as environmentally-friendly a way as possible. We used Cocoon Offset paper that is produced according to FSC standards, which means the source forest is managed sustainably, future growth is ensured, and all links of the supply chain are treated fairly. Additionally, the paper is made of 100% recycled fibre and is chlorine-free. We preferred a format that lowers paper waste to an absolute minimum and printed at Tallinn Book Printers, which is likewise FSC-certified. To make the book even friendlier towards the environment, we decided not to use hard covers or lamination, preferring a sewn spine that uses almost no glue. To reduce ink use, the book is printed in black-and-white and colour photos are found only inside the covers.
LET US CHERISH ESTONIA AND OUR PLANET!